Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. The post Marketing Day:…

Five years ago, people were awed when Amazon could recommend a product they’d love. Today, users expect that Netflix will recommend to them another binge-worthy…

This is the first web-based product by the Swedish company, whose other trackers required lab conditions or software downloads. The post Tobii releases web-based eye…

The company began testing the ad units in May and notified its Marketing Partners network earlier this month of the coming launch. The post Facebook…

The Tuesday meeting in Washington made an inquiry into questions of antitrust and consumer data privacy more likely. The post Attorneys General take aim at…

Developers will keep 70% of revenue made from subscriptions and premium content sales on Alexa. The post Amazon’s Alexa finds its business model: in-skill purchases…

Unique Reach and Brand Lift reporting for video beyond YouTube are also rolling out to all advertisers. The post Google lets advertisers set custom viewability…

Google and IAB have both presented frameworks as industry groups lobby for business-friendly data privacy legislation. The post Feds call for public comments on US…

The creative ad platform/server now describes itself as the only ‘people-based ad server’ covering LiveRamp’s hundreds of millions of profiles. The post Thunder announces first…

Aligning marketing, technology and management is essential to your company’s success. And getting everyone on the same page, moving at the same pace, is tricky.…