In understanding SEO, it’s vital to know that programmers created the algorithms Google has used in recent years to rank websites and web pages, by basing algorithms off “if-then” situations. The algorithm then follows rules to understand direct searches and make broad-match deductions to rank web entities, as well.
The best ideas often happen in the most unexpected places and inopportune times when your mind is aimlessly engaged in a nonspecific activity. The best thing you can do under such circumstances is capture those fleeting ideas, thoughts, and feelings before they vanish forever. Some do it on the back of the napkin. The more organized ones do it with a notebook at hand.
One of the fastest and most-effective ways to get more business is to build a strong social media presence. Yet, like swords, social media cuts both ways. You have to wield it well for you and your brand to benefit from its immense potential. If you don’t, it can come back around and cut you. Bad.
Nobody particularly likes making mistakes. Yet, perhaps one of the greatest lessons in business is learning to not be afraid of this possibility. However, another great lesson in business is realizing you don’t always have to learn from the mistakes you make when they do inevitably happen either.
Business success has a lot to do with recognizing opportunities and maximizing opportunities. Yet, what many fail to realize – or forget – is that it’s possible (and wise!) to make opportunities as well.
The idea that luck happens when preparation meets opportunity is as old as the Roman philosopher Seneca. And if being lucky simply means just that, then maybe we can game the system by being prepared for when that opportune time comes knocking at our door.
Creativity is the cornerstone of imagination and progress. Is your business – are you – moving forward? Imagine, for a moment, you’re at a company-wide offsite. You’ve been placed at a table with several acquaintances (perhaps even strangers). You all work in different departments.
Ever considered hiring an artist as the secret to taking your company to the next level? It seems counterintuitive to hire an artist – a whimsical creature with his or her head in the clouds and habits outside of societal norms – to solve your business problem. After all, artists have a reputation for messing things up and this is the kind of interference profit-oriented businessmen are afraid to experiment with.
Entrepreneurs must practice positive disruption, continually exploring and considering ways to improve their processes, as well as examine what customers want and need. Successful entrepreneurs – and students of entrepreneurship – realize customer experiences don’t just happen spontaneously.
As more and more freelancers and independent employees are becoming part of a free agent nation, we all can expect that the way work works will be disrupted. Work will change not just by technological advances, but also by the exodus of baby boomers from the workplace and their replacement by millennials.
